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The one of two winners everyone was talking about in the Entertainment for Music category at the Cannes Lions 2019 Grand Prix Awards was “This Is America” by American actor Donald Glover, aka Childish Gambino. The second award was given to “Bluesman”, a short film by Brazilian rapper Baco Exo do Blues.
In the video, Donald Glover appears as his alter ego Childish Gambino and uses explicit imagery and graphic content alongside various black-culture elements in order to show the current state of modern America. Violence, racism and marginalization are just a few examples of the fears that black people in the US are dealing with till this day. …