Anukriti BahugunainDrizzlinNot Lost in Translation: Why Localization Isn’t Always the Key to Global SuccessIn the quest for international market dominance, “localization” often rings like a magic mantra. Adapt your brand, messaging, and products…Jan 24Jan 24
Anukriti BahugunainDrizzlinOvercoming Challenges in Global Brand PositioningOur next guest, as a part of our collaborative project Unbound, is Quentin Mees, Brand Specialist at The-Brand-New. A senior marketing and…Jan 5Jan 5
Anukriti BahugunainDrizzlinConquering Cultures: Leveraging Sensitivity for Market ExpansionThe siren song of international expansion beckons many businesses, promising vast new customer bases and explosive growth. But navigating…Jan 2Jan 2
Anukriti BahugunainDrizzlinRevenue Growth for Customers: Customers Acquisition & RetentionRecently, our CEO, Deepak Goel, had the opportunity to speak to Sandeep Pal, a thought-leading CMO in the Asia Pacific and Japan region. A…Dec 21, 2023Dec 21, 2023
Anukriti BahugunainDrizzlinClosing Deals and Building Loyalty with B2B StorytellingCenturies ago, Plato proclaimed that the ones who tell the stories, rule the world.Dec 20, 2023Dec 20, 2023