Aoife Byrne2024 Fashion Predictions From A Trend AnalystAs a Trend Analyst, I spend my days studying retail buying patterns, which gives me a unique insight into future trends. As we kick off the…Jan 18Jan 18
Aoife ByrnePre-Fall 2023 — Runway Trends For NowUtility proved a narrative with longevity. With arrivals up 567% YoY for January already, update lines with bold colorways and technical…Feb 1, 2023Feb 1, 2023
Aoife ByrneCould The 80s Dethrone Y2K Fashion?The 80s are on the cusp of a resurgence, finding a fresh new fanbase off the back of recent pop culture moments, most notably, Stranger…Sep 7, 2022Sep 7, 2022
Aoife ByrneTikTok’s Condiment Claire Is Here to Answer All Your Condiment QuestionsIncluding why you need to stock up on mustard right now.Aug 3, 2022Aug 3, 2022
Aoife ByrneThe Pamcore Starter PackPamela Anderson is the latest in a growing line of celebrities from the 90s and 00s enjoying a pop culture renaissance with TikTok’s Gen Z…May 10, 2022May 10, 2022
Aoife ByrneNormcore vs. Logomania. Which direction should you go?With a new era of retail on the horizon, we pit two opposing aesthetics against each other to help inform future buys. Normcore vs…May 1, 2022May 1, 2022
Aoife ByrneWhy seamless clothing isn’t just for activewearComfy clothes have become a wardrobe staple this year, giving seamless and seam-free products their moment too.May 1, 2022May 1, 2022
Aoife ByrneWhy tenniscore is the new athleisureBlending preppy with athleisure, tennis fashion is the latest trend to infiltrate consumers’ social feeds and wardrobes.May 1, 2022May 1, 2022