Your APIs are Characters in Story

Ben Rodriguez

I often have to explain what I do to many people. When I say I build application programming interfaces(APIs) I usually receive a response such as

“ Does anybody want that? ”

Being grounded in design thinking and product management principles. I started conducting tests in the elevator to see what I could do to get people as excited about APIs as I am. With my tests in hand I started riding the elevator up and down for about an hour a day in the Merchandise Mart in the great city of Chicago.

I wanted to target people who are not in the technology space. I wanted to be able to talk to people about APIs in a method that they understand, see the value like it is stated in this article and I wanted to people to take action by inquiring for further information. I wanted to find the best phrase that would get the response

“wow that is amazing. Can you tell me more how you do it?”.

After a few false starts and awkward conversations in the elevator some with security :). I was able to get a pitch down that received the response that I needed. I package data for consumption. You can think of my packaged data as a character sketch for a great story where the story is an application. My characters make the stories come alive and give the author the ability to build their own fantastic stories .

Ben Rodriguez

Written by

Technology Director, builder of teams who create data and data integrations. Continuous learner who enjoys new languages, technology and processes.

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade