WVU’S Media Innovation Center

West Virginia University is an institution that works hard to offer its students, faculty and community members’ endless opportunities. It is because of resources such as the Media Innovation Center that make this possible. In short, the Media Innovation Center is a space that provides the technology, initiative and culture for building a collaborative community of media professionals and entrepreneurs. The MIC supports initiatives, research, innovations, etc. that intersects their work in many subjects. To name a few of these there are…

· Global access issues

· Augmented reality vs. virtual reality

· Code literacy

· Social justice and technology

· Empowering women in media technology

The MIC houses several programs that work with community partners as well as students and WVU faculty. Some of these programs include…

· Innovators-In-Residence, a program that brings media to campus to help cultivate a culture of innovation at the Reed College of Media

· ARVR UX Lab, an experimental, narrative-driven program that tests 3D sonification, haptic interference and multi sensory experiences

· Brand Journey, a community branding initiative that specialized in brand storytelling across three community projects, Matewan, Grafton and Whitesville, WV (one of the more awesome projects! Check it out!)

The MIC is a fairly new addition to the WVU campus and community. Created in 2016, less than a year after its opening it received recognition by the Newseum in Washington, D.C. for a feature of the being in the top 10 best in virtual reality! Before the MIC, it was challenging for students and faculty to connect in the type of collaborative learning that this facility offers.

Taking a look inside…

The MIC holds an “open door” policy for students and faculty. On their website they provide a 360 virtual tour. Each room holds different and multiple purposes. There are journalism classrooms, meeting spaces, collaborative study and work areas, broadcast rooms, venues for major events, and more. All of these rooms offer a vast majority of specialized resources such as recording technology, 3D printing, drone technology, multi-screening zones, whiteboards, broadcast quality control technology, etc.



The most amazing part about the MIC is the unique opportunity it holds for each student. As an active student, I feel lucky to have resources such as this. The MIC was developed for those who are interested in risk-taking, invention and career path building. Whether it is for a class project, an effort to collaborate with the community or a chance to simply explore new technologies and directions in your field, the MIC offers an idiosyncratic environment allowing it all.

My name is Jessica Levin. I am a senior at WVU graduating in May! I am a part of the social media team and work as a social media strategist. Follow me on twitter! @jessie_levin”