Andres F RinconinMarketing in the Age of DigitalAre Chatbots the New Normal?Love them or hate them, chatbots are here to stay. Chatbots have quickly become a must-have as a business player in the digital space…Dec 6, 2019Dec 6, 2019
Andres F RinconinMarketing in the Age of Digital5 Things to Know Before Doing Digital MarketingDigital Marketing is Not for the Interns!Nov 23, 20191Nov 23, 20191
Andres F RinconinMarketing in the Age of DigitalShould Data Alone Drive Marketing Decisions?As a media sales executive, I might be slightly biased when it comes to how marketers are utilizing data to make decisions. Every day, I…Nov 16, 2019Nov 16, 2019
Andres F RinconinMarketing in the Age of DigitalTop 10 Mistakes to Avoid When Doing Content MarketingContent Marketing is not just about creating and distributing random content. If done correctly, content marketing is an strategic…Nov 10, 2019Nov 10, 2019
Andres F RinconinMarketing in the Age of DigitalWho’s Data Is It, Anyway?!Swipe up, double tap, swipe, double tap, swipe, double tap. Exits IG, opens FB, swipe, like, swipe, like. Opens Amazon app, orders a few…Nov 4, 2019Nov 4, 2019
Andres F RinconinMarketing in the Age of DigitalWhen a Diversity and Inclusion Campaign Goes Wrong… Oh So Wrong!The University of Missouri’s athletics’ department had an epic social media fail last week as it intended to promote diversity and…Oct 27, 2019Oct 27, 2019
Andres F RinconinMarketing in the Age of Digital4 Content Marketing MustsI spent the last 36 hours in Los Angeles at a Latinx conference surrounded by content creators. At first, I was hesitant to attend or…Oct 20, 2019Oct 20, 2019
Andres F RinconinMarketing in the Age of DigitalTo app, or not to app, that is the questionWe live in a fast paced and ever-changing world — one where digital everything plays a huge part of our day-to-day lives. According to a…Oct 14, 2019Oct 14, 2019
Andres F RinconinMarketing in the Age of DigitalThey Had Me at Birthday Cake!I’ve been on the search for the “best” protein bar in the market for a while now. This is no easy task given that the space is saturated…Oct 6, 2019Oct 6, 2019
Andres F RinconinMarketing in the Age of DigitalA Fascinating Confidence Booster!4:30 am.Sep 29, 2019Sep 29, 2019