RamkiinLocation, Proximity, engagementIs Bluetooth ‘ON’ a concern for Beacon Adoption?This is one of the first questions that Advertisers, Marketers, Retailers, Investors and nearly everyone that we talk to about Beacons ask…Oct 9, 2017Oct 9, 2017
RamkiOnline to Offline attribution — Does it work?(P.S: This post is qualitative in nature.)Aug 19, 2017Aug 19, 2017
RamkiinLocation, Proximity, engagementOnline to Offline attribution — Does it work?(P.S: This post is qualitative in nature.)Aug 19, 2017Aug 19, 2017
RamkiinLocation, Proximity, engagementBeacons & Bluetooth 5ABI Research estimates that there will be nearly 400Mn+ Bluetooth enabled Beacons by 2021. The applications of the technology range from…Aug 9, 2017Aug 9, 2017
RamkiinLocation, Proximity, engagement37% of Offline Retail Sales influenced by WebMar 8, 2017Mar 8, 2017
RamkiinLocation, Proximity, engagementOffline-Online Re-targeting, Proximity Advertising & AnalyticsFeb 18, 2017Feb 18, 2017