Why do you need to invest in AR?
In our previous materials we highlighted for you AR trends and collect most creative products, that now on pre-ICO level. But honestly, not all of our followers are planning to take part in investment campaign. Once again, specially for you — 3 Augmented Reality Investment Opportunities.
- AR is everywhere and it’s ready to start
Augmented Reality doesn’t require a mainstream adoption of new technology to succeed. Millions of people worldwide already possess the necessary hardware to use AR. The modern smartphone is primed and ready to roll when it comes to AR applications. And this fact was seen by Mark Zuckerberg and Tim Cook.
Zuckerberg announced that the new camera in Facebook would become the first mainstream AR platform at the most recent F8 developer conference in San Jose.
Meanwhile, Tim Cook is on record as saying that Augmented Reality is as big an idea as the smartphone, and recent iOS innovations certainly add weight to this assertion.
2. Now AR applications are used by millions of people
Even those who aren’t quite clued up on the ins and outs of AR will likely be familiar with Pokémon GO and Snapchat. It’s little wonder that Instagram’s parent company Facebook is actively introducing AR features to its properties.
In fact, Pokémon GO bypassed $1.2bn in revenue and 750 million downloads by the summer of 2017. It exists today as the benchmark for AR app success, but the potential of AR goes far beyond gaming and entertainment. It will likely shape the future of ecommerce, while handy apps such as Google Translate have been complemented with clever AR features that add a great deal of value to the user experience.
3. AR already has investors
Google has launched Project Tango and ARcore, allowing developers to create AR experiences on Android smartphones and tablets. Moving forward, these devices will have AR capabilities built-in from the outset.
And hot on the heels of Google’s AR play, Apple announced the inclusion of ARKit as part of the most recent iOS update. This developer tool was announced at the most recent WWDC with the intention of transforming iOS into the largest AR platform on the planet.
So, if you were previously indecisive about investing in Augmented Reality, the fact that Google and Apple are all very much ‘in’ should tip the balance.
Ready to invest? ARGO reality is a good idea for you
ARGO is a scalable AR-based gaming, advertising and information space, focused on a totally digitalized Generation Z and “digital immigrants” of other generations. The Project business goal is to create a mutually beneficial channel of interaction between brands and Gen-Z representatives who possess specific, “digital” behavior patterns.
Now we have made the MVR-application and tested it with local Belarusians brands. Download ARGO MVP on Google Play and Apple Store and see, how it works. Pre-ICO starts on March 15. It will be deemed successful upon sale of 120 ETH (funds sufficient for Phase 1) or by ICO last day closing.
