If You Were Given $200,000 To Spend — Isn’t This The Kind Of Digital Marketer You Would Hire?

Ari Sims

I was a college graduate working full-time as a Burger King Manager, and only bringing home $250 a week. I really wanted to get a job in digital marketing so I could make more money, afford a nice place to live, and have the peace of mind brought on by financial security. I always had a knack for writing, and I was excited by the competitiveness of the industry.

My experience working at Burger King made me a strong advocate for “pay for performance” and I really wanted a career where I’d be paid according to the value I provided, rather than for what I could accomplish in a 40-hour week at one fixed price.

The thing is, I couldn’t find a job…despite having a college degree, I had no hands-on experience digital marketing. That meant that nobody was calling me back and I was still trapped in the rat race, pushing buttons on a touch screen and letting my talents lay dormant.

To make things worse, I didn’t believe that I deserved a place in digital marketing. I felt even worse about the situation because I struggled with my confidence, I was surrounded by people who didn’t want to better their lives, and I was terrified at what the future held.

My view for 5 years

The problem was that I only had a few months to find somewhere to live. I was already illegally staying in an apartment with 8 other people and my roommate had twins on the way. I knew that my living arrangement was not permanent. I had no other choice but to get a higher-paying job and get one fast. It didn’t help that every job I applied to was followed up with a rejection letter or worse, no response at all.

Then, as if by chance (but I think it was the law of attraction), something amazing happened…

One night I decided to sign up for a freelancing website that my friend’s mom told me about. She knew that I liked to write and had found her own success, so I figured, “what the heck.”

Before I knew it, someone took a chance on me, and I made $500 in a few days for writing a book (as opposed two weeks on my Burger King salary!)

My first client earnings in December 2012!

It was now crystal clear to me how to leverage my talents to make the kind of money I deserved.

I also learned that you DON’T need to be hired into a company to be successful; you just need to find clients with a need that you can fulfill better than anyone else, and you’ll make money.

As a result I decided to stop wasting my time with unresponsive employers who judged me based off a resume and officially become a freelance writer who provided massive value and award-winning results to those who needed it.

After I did that, I started getting flooded with clients who wanted to pay me for my services, despite knowing nothing more than the fact that I was good at writing!

Some of my first reviews on Upwork (previously oDesk)

Suddenly, I was making enough money to cover rent on my new house and even buy a car. Plus, my confidence skyrocketed because I was doing what I liked, what I was good at, and what I knew that not many other people could do.

That’s when I realized that there was more to digital marketing than content writing, and if I really dove in head-first, I could expand upon my talents and become a true expert in helping small businesses and entrepreneurs grow their brand, attract traffic, and generate conversions no matter what they’re selling.

My plan was to start teaching myself persuasion tactics, copywriting techniques, search optimization strategies, and any other skill related to digital marketing.

So I started reading up on these topics. But I didn’t stop there.

I started to get hands-on practice with these skills during my time as a freelancer.

After that, I realized that digital marketing is my purpose in life and that I wanted to live out my dream of serving others through it.

After a decade of self-study and applying everything I learned on all of the projects I worked on, I decided to emerge as a digital marketing consultant.

I call my practice “ADS Copywriting” because my initials are representative of my passion and purpose.

After writing and editing thousands of landing pages, guides, blogs, ebooks, newsletters, and websites, I can create any type of content that speaks directly to and emotionally connects with your audience. The goal of every piece I write is to push the reader through a sales funnel.

Best of all, it turns out that being a Burger King manager wasn’t a waste of time at all — I learned how to make a hamburger quickly, without sacrificing appearance or taste. This skill has followed my into my digital marketing days, and I provide my clients with high-quality content in the quickest turnaround time possible.

Since 2012, I have worked closely with clients from all around the world, helping them successfully navigate marketing channels that have increased their traffic, profit, and brand awareness.

As a result of all this I have been able to achieve the following:

· I helped a client in the Health & Fitness industry retire to Florida by writing a series of best-selling Amazon Kindle eBooks for him over the course of 3 years.

· For a client in the Entertainment industry, I took his website from no organic traffic to a 550% increase, and a 3,000% increase in organic keyword rankings over the course of 11 months by revamping the sales copy on his website and writing a series of blogs.

· Over the course of 3 years, I developed website, newsletter, and social media content for an industry-leading travel agency. I increased the organic web traffic by 43%, improved newsletter CTRs by 10%, and 3x’d engagement on their Facebook page.

If you’re ready to see this kind of growth in your business contact me today!

Alexandria (Ari) is a 29-year old web content and copywriter who specializes in digital marketing strategy. www.arisims.com

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