CognitionCIOs and CTOs must choose between Phunsukh Wangdu and Chatur RamalingamSep 19, 2023Sep 19, 2023
Cognition10 Guidelines for High-Tech Companies to Improve Brand StrategyBranding, it’s a struggle for many technology companies. Managed by engineers, high-tech companies often lack a complete understanding of…Sep 15, 2023Sep 15, 2023
CognitionLooking in on the cogs of B2B segmentation — The missing nutYour content team comes up with a unique campaign concept/story.Aug 21, 2023Aug 21, 2023
Cognition10 Analysis Frameworks for B2B Start-UpsAnalysis Frameworks for B2B Start-UpsAug 14, 2023Aug 14, 2023
CognitionA Topology of Content Analysis Procedures by Philipp MayringContent analysis is the longest-established method of text analysis among the set of practical methods of social investigation developed by…Aug 10, 2023Aug 10, 2023
CognitionHow can B2B product marketing utilize classical conditioning?In the 19th century, Russian psychologist Ivan Pavlov conducted a famous experiment known as Pavlov’s Experiment. He offered food to dogs…Aug 9, 2023Aug 9, 2023
CognitionB2B Brand and Marketing StrategyEvery business strategy details your business’ goals and states the actions required to reach those goals.Aug 1, 2023Aug 1, 2023
CognitionB2B Branding: 8 frequently asked questions by early start-up foundersThe B2B world has gained tremendous maturity in brand building in the last few years. More founders believe in creating a distinct and…Jul 31, 2023Jul 31, 2023
CognitionWhat if YOU is a Brand?In the novel, One, No One, and One Hundred Thousand, Luigi Pirandello explores the idea that every person you know or meet in your lifetime…Jul 24, 2023Jul 24, 2023