How can we analyse disruptive innovation? Should we even bother?
Originally published at the World MBA Association website.
What is one of the founding, fundamental characteristics of market disruption or disruptive innovation?
We have all sort of economic data, ratios and indexes, in order to help us make informed decisions. But when it comes to what truly matters in our lives, when we start climbing Maslow’s pyramid, all we want is most likely just to be happy with our condition…