What is the Psychoneuromuscular Theory?

Don’t run away.

This concept is not scary as it seems.

I’m sure you have played sports before.

Or you have watched sports movies growing up.

Do you recall the concept of, watching film?

This is when the athlete is watching the game back with their coach.

The coach says:

• ‘You should have done x, y, and z here. Good job on this play.’

Well, if we apply this concept of watching film to communication skills, then we will make stellar progress.

And ‘watching film’ simply means consuming your own content (videos, podcasts, blogs) back.

Let’s first learn what the psychoneuromuscular theory is.

From there, we will see why and how this theory sharpens our content-creation skills.

What is the Psychoneuromuscular Theory?

The psychoneuromuscular theory states that:

• Imagery influences the nervous system.

This is why athletes consume their content back.

Once they see themselves:

• They become objectified.