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As part of an ongoing series that examines the rapid changes to our world and way of life, Artemis Ward is gathering thoughts and analysis from leaders and experts to shed light on what’s already happening and offer insight on what’s to come.

Sylvia Romm has dedicated her career to making healthcare more accessible. A Harvard-educated doctor and founder of telehealth company Sonder Health, Sylvia’s current charge is to architect the virtual care department for Cityblock, a healthcare company created to address the root causes of health for underserved, urban populations. Cityblock partners with insurance providers to address gaps in…


As part of an ongoing series that examines the rapid changes to our world and way of life, Artemis Ward is gathering thoughts and analysis from leaders and experts to shed light on what’s already happening and offer insight on what’s to come.

Images of the LOOMIA Electronic Layer
The LOOMIA Electronic Layer is an award-winning circuit that can be woven directly into a textile. Madison Maxey founded LOOMIA in 2014. (Photo courtesy of Madison Maxey.)

Madison Maxey, founder of the electronic textiles pioneer LOOMIA, is a force of (fabricated) nature. An inventor, engineer, designer, and dreamer, Maddy — as her friends call her — has spent her 20s laser-focused on developing functional e-textile products and bringing them to scale.

When she was just 20 years old, Maddy became the first designer to…


By: Jade Huang

Co-creation feels like the industry’s logical conclusion. (All animations by Jade Huang.)

When, at 15, I moved to the United States from China, many things puzzled me. For instance, I didn’t understand why people keep asking “What’s up?” when, really, they just meant “Hi,” and weren’t looking for any further discourse, let alone what might actually be “up” in the air or sky. Another: Why is American cash all just one shade of green? (Oh, interesting!) And why are glasses at restaurants often filled with more ice than water? What I had known as the norms in China (i.e., we prefer our water warm or hot; ice is not…


As part of an ongoing series that examines Covid-19’s effects on our world and way of life, Artemis Ward is gathering thoughts and analysis from leaders and experts to shed light on changes already happening and offer insight on what’s to come.

How will higher education institutions like Dickinson College (pictured above) change in the wake of the ongoing pandemic keeping students off campus? (Joe O’Neill/Dickinson College)

Next month, colleges and universities around the country will start Round 2 of online learning, the unabating pandemic (in the U.S., anyway) keeping students and faculty off campuses and instead in virtual classrooms, not unlike the end of the recent spring semester.

But a few weeks of interrupted learning is one thing.

It’s another when students are beginning…


As part of an ongoing series that examines Covid-19’s effects on our world and way of life, Artemis Ward is gathering thoughts and analysis from leaders and experts to shed light on changes already happening and offer insight on what’s to come.

Cities across the country are navigating the pandemic one day at a time, with an eye on the future. Above, a shot of downtown Memphis, TN. (Photo by Joshua J. Cotten on Unsplash.)

Spend time in American cities these days and you’re bound to notice they’re no longer the places we once knew. Roads are emptier. Skies are clearer. Shopfronts, many forced to close for the better part of the spring, are only starting to re-open. And it’s a pretty safe bet that most of the people you see — if…


As part of an ongoing series that examines COVID-19’s effects on our world and way of life, Artemis Ward is gathering thoughts and analysis from leaders and experts to shed light on changes already happening and offer insight on what’s to come.

The boxing gym EverybodyFights trains people in more than 100 countries around the world. George Foreman III (third row, middle-left) founded the company in 2013. (Photo: EverybodyFights.)

In February, what feels like six years ago, everything was humming along for George Foreman III (yes, the champ’s son) and his fitness company, EverybodyFights, a boxing gym with more than a dozen locations in the United States and one that’s trained nearly 150,000 people around the world.

Then, seemingly overnight, the planet came to a standstill as…


As part of an ongoing series that examines COVID-19’s effects on our world and way of life, Artemis Ward is gathering thoughts and analysis from leaders and experts to shed light on changes already happening and offer insight on what’s to come.

COVID-19 has changed the way businesses think about climate change and sustainability. (Photo by Zbynek Burival on Unsplash)

The COVID-19 pandemic has paralyzed global economies and upended daily life worldwide. Millions have been infected around the world and more than 120,000 people in the United States have died. And for now, it appears there may be no “second wave” to the virus; rather, one long sustained wave that won’t abate for a while.

But if there…


By: Ryan Hatch

Wireframes are the blueprints, not the lasting spirit. (GIF: Ashley Mathieu.)

A while back, the blog post Why Wireframes Are Becoming Obsolete was published on The Startup. It’s hardly a novel take anymore, yet the topic still strikes a chord on Design Twitter and elsewhere. The article’s argument, in sum, hangs on a few points that deem wireframes cumbersome and unnecessary, wasted effort between research and final design phases. It’s a fun thought to play out, no doubt, and one irresistible to an industry tasked with eliminating inefficiencies. And as someone for whom wireframes help pay the bills, my curiosity too was piqued. I opened the article with…


As part of an ongoing series that examines COVID-19’s effects on our world and way of life, Artemis Ward is gathering thoughts and analysis from leaders and experts to shed light on changes already happening and offer insight on what’s to come.

Sports consumption may be a considerable departure from what we once knew. (Photo credit: ESPN)

For the last three months, beginning in early March with the first major COVID-19 outbreaks, every sports league in the country — from professional ranks to Little League — froze play or practice. Fears of the virus spreading among players, fans, and stadium personnel canceled the NCAA college basketball tournaments, delayed MLB’s Opening Day, wiped out the Masters


By: Ryan Hatch

CCPA’s real legacy may be the law it inspires. | Photo: Glenn Carrie

On New Year’s Day, a new law, the California Consumer Privacy Act (CCPA), quietly went into effect across the Golden State. The law gives 40 million California residents the right to know what’s happening with their personal online data (what data is being collected, and if and where it’s being sold), to access any and all information a company may have, and, finally, to opt-out of such collection and selling without punishment like slower services or higher prices. …

Artemis Ward

A global digital-first agency partnering with brands to shape what happens next. • artemisward.com

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