The science of sales starts in our (easily confused) heads

Not just any team — the team that’s right for you

Using Design Thinking to Help Clients and Understand Why They Walk to the Fridge

Here is my hypothesis: among technology startups, the sales team is adjacent to many departments. It should place itself near the…

Why Fancy Showers and Sales Funnels Create Unhappy Customers

Here is my hypothesis: among technology startups, the sales team is adjacent to many departments. It should place itself near the interactive design teams. Doing so, it will…