Arya AlatsasinMake it ClearKiller Feature: Octopus’ Subject LinesKiller Feature is a post dedicated to the small, sometimes subtle interactions that unknowingly make our days easier and may even bring a…Apr 25, 2018Apr 25, 2018
Arya AlatsasinMake it ClearCan automation help deliver great CX?The future impact of artificial intelligence (AI) and automation is currently a cause of significant debate. For most, the understanding of…Oct 3, 2017Oct 3, 2017
Arya AlatsasinMake it ClearMental models — customer education, expectation, & experienceExperiences are created when the ‘mental model’ of your customers (how they believe something works) and the ‘system model’ of your product…Aug 11, 2017Aug 11, 2017