The costs of the decay of the user experience

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When I started writing this article, I thought I’d be a pioneer. Until I looked for the term and found lots of interesting articles covering this topic. That showed me how important that topic is.

We all have been in this. Exciting times. We start working on a new product. We do just enough research to get some insights, we want to be fast, throw MVPs into the wild, and get real feedback as early and often as possible. Based on our first learnings we eagerly start building the first flows, deeply thought throw and beautifully crafted. …


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In my last article I described superficially why we should welcome and actively involve non-designer-stakeholders in our creation processes. In this article I would like to dig a little bit deeper in this on the factor which influences our work.

My experience visualized

Throughout the last years I‘ve worked in very differently structured organizations, in small and big, locally and distributed teams, with designers as bosses and non-designers as well. …


The brave design hero has all the power in his hand …
The brave design hero has all the power in his hand …
The brave design hero

From the shining eyes of the audience and the smile on their faces, you could see that the head of a digital accelerator had hit a nerve. …

About

Asaad El Salawi

Senior product designer. I solve complex user problems with great products and services. @asaadelsalawi on Twitter. Home: elsalawi.de

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