Brandy Melville is a controversial brand. The company’s concept to produces only slender style clothes is opposite to the current social concept: body positive. How Brandy Melville Became a Badge of Honour in China
By thumbing its nose at almost every market entry convention, the teen brand has quickly gained cult status among local…www.businessoffashion.com Brandy Melville, a brand born in Italy, recently seems to gain popularity in China. Keeping their body shape slim to be able to wear clothes of…