Asan AtallahThe Persistent Fascination with Dictators: TV Shows and the Marketing of AutocracyIn an age where freedom and equality for all are cherished, it may appear incompatible that dictators, who represent repression and…Jul 15Jul 15
Asan AtallahHow do marketing and propaganda overlap?—In-Depth AnalysisThe line between marketing and propaganda can get blurred, particularly in the digital age, where information is easily modified and…Jul 14Jul 14
Asan AtallahPropaganda: The Art of InfluencePropaganda is an effective method that has been used throughout history to influence and control public opinion. Propaganda is the…Jul 13Jul 13
Asan AtallahIncorporating Porter’s Five Forces in Marketing Strategies: Insights from Leading Companies and…Leading firms and brands show how incorporating Porter’s Five Forces into marketing strategy may boost success and sustainability…Jul 12Jul 12
Asan AtallahUnderstanding Porter’s Five Forces & How to Integrate it into Marketing Strategies: A Comprehensive…Integrating Porter’s Five Forces into marketing strategies, as outlined in Simon Kingsnorth’s book under the title “Digital Marketing…Jun 24Jun 24