Building a new pipe

Why media companies need to pivot—again

1) Get (and use!) meaningful metrics

2) Think like an ecosystem: build partnerships

3) Be nimble, be quick, and don’t get too attached

4) Engage—authentically

http://vimeo.com/9214801

former journalist, current googler, forever adventuress | usual disclaimers

former journalist, current googler, forever adventuress | usual disclaimers