Facebook as the next superapp?

There’s no doubt that Facebook is going big with private communication. But to truly succeed with this new business model, the company must rethink the way it monetizes content across its platform.

One solution would be developing a third-party app ecosystem around content — an ecosystem where financial services and payments are key. Blockchain technology, built and maintained by the company’s in-house blockchain group, would be the ideal engine to power these new services, everything from Facebook’s private messaging to the transactions that take place across the platform.

In this post, we’ll examine how the company arrived at this new…


Cryptocurrencies are global and accessible. No sign-up is needed, and you can start interacting with a permissionless blockchain to move cryptocurrencies from user account to user account without a middleman — or counterparty. However, most cryptocurrencies rely on network-effects business models where the cryptocurrency is only as good as those who use and accept it.

Despite the hype and appeal surrounding cryptocurrencies, it hasn’t yet reached mass market adoption and few use cryptocurrencies or functional activities outside of speculation, such as to pay for goods or services. The reason may be twofold:

  1. Do the projects or companies have product-market fit…


Reminder : This month we’re sharing the BUIDL newsletter a week later — on November 27 — due to the U.S. Thanksgiving holiday! And, I dive deep into stablecoins: what they are, key metrics for evaluating adoption and target use cases. Here’s a preview of what you can expect.

What Are Stablecoins?

Stablecoins are often thought of as the holy grail of cryptocurrencies because they offer some of the same benefits as cryptocurrencies (BTC, XRP, ETH, etc.) but are not nearly as volatile as cryptocurrencies.

They are typically pegged to a fiat, government-backed currency like the U.S. Dollar (USD). So…


Hi Everyone,

As promised, here is my first BUIDL newsletter. Quick reminder, I will be sending the BUIDL newsletter on the third Tuesday of each month. I’m always looking for interesting projects in the blockchain space to feature on BUIDL. You can send any projects that you think are worth profiling to me via Twitter at @ashgoblue


Hello, I am Asheesh Birla, SVP of Product at Ripple, based out of San Francisco. I’ve been building blockchain products for the last five years.

Throughout this journey, it’s been incredibly difficult to predict the future. But I have identified a few themes along the way that differentiate great blockchain products from ones that will fail.

It starts by looking beyond the rampant Tupac vs. Biggie feuds in the crypto space — BTC vs. BCH, Ether vs. EOS, XRP vs. the world.

Instead, ask: Does the project that solve a clear customer problem? Does it provide a great customer experience…

Asheesh Birla

Senior Vice President of Product at Ripple, Blockchain, Cryptocurrency, and the Internet of Value #BUIDL

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