Series Creation

Photography

Editorial

THE BEGINNING

CLIENT BACKGROUND

  • based on film photography in Toronto, ON
  • first book would be based on my own personal film in Toronto
  • Age range — youth-young adults that are into city culture or photography, specifically film.
  • The other books in the series would be based on film from friends and other Toronto film artists.

PERSONAL BACKGROUND

  • Created to showcase the art of film photography by young adults.
  • Takes place in Toronto, ON.
  • The idea to create a book series based on film photography came when i realized not many people still used film , but many people loved the look of film. …


Website Re-brand

Interactive Quiz Feature

THE BEGINNING

CLIENT BACKGROUND

  • all organic brand, from packaging to actual product
  • most products are based and sourced from California USA
  • very clean and fresh look to the brand
  • products can be found at sephora or on the verb website
  • brand focus is fresh and clean “a new way to clean your hair”
  • “Getting a stylist to fall in love with Verb and a 16-year-old girl and a 28-year-old dude is something that we’ve somehow managed to do,”
  • Verb’s core customer is a 17- to 32-year-old female
  • The brand now offers over 20 products, with four more coming in September. Ghost Oil and its hydrating line are popular, though best sellers vary by market. …


Brand creation

Advertising

Everything in-between

THE BEGINNING

CLIENT BACKGROUND

  • started in 2018 Live Fast Die Pretty is a makeup brand that focuses on nightlife and bright lights
  • its branding is recognizable and youthful
  • Although it is a new Brand it is sold in Canadian stores like Sephora and across the USA in Ulta
  • The brand is a female created company that started in Toronto, ON
  • The Brand focuses on high contrast images that most resemble nightlife in the city

PERSONAL BACKGROUND

  • Created by Mia Lawrence and Haley Noblton in their early 20’s both from Toronto, ON
  • The two enjoyed the Toronto nightlife and took a high interest in makeup and…

Ashley Badran

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