Why Hiring a Live Dance Band is the Perfect Ending to a Corporate Conference


French fries make me happy in a childish, giddy kind of way. But not just any old fries, the hand cut kind. The kind where a little of the potato skin shows up on random pieces. And you can see real sea salt on the surface.

I typically don’t order French fries because they’re a luxury that my adult waist line can’t afford, but I do let loose and make an exception here and there…

And just like eating french fries takes me back to my youth, hiring a live dance band at the end of a long corporate conference can be the perfect way to help people unleash their inner child and set the stage for more personal interactions.

Let’s cover three points:

1. How music activates the right brain

2. Why music loosens people up

3. The psychology of dancing

Let’s start with how music activates the right brain…

You’ve been at a conference for 3 days. Your eyes stinging from staring at power point presentations. And your left brain (the logical side) is on overload… tired from collecting data and listening to words.

By now, your right brain is like a caged animal screaming to get out…

The left brain is used for processing words, details, science and math. While the right brain functions on sound, art, color, and imagination.

So it’s important to stimulate both sides of the brain, especially at a stuffy corporate conference. And music is the perfect way to release the shackles of the right brain and give the left a much needed break.

Which brings me to the next point.

Why music loosens people up…

When music is played, it taps into the random, creative, dream side of your brain, letting go of the orderly, analytical, and rational characteristics of the left. And that’s why networking comes much easier with the right brain is stimulated.

And when you get people into a dancing environment, the magic starts to happen…

The psychology of dancing…

We’re taught to be structured, follow the rules, and memorise factual information from the first day of school. Dancing is the complete opposite of that. It makes you feel young and carefree. And there’s nothing you need more after a three-day “data dump” at a corporate conference.

Dancing also breeds camaraderie and opens up an entirely different level of communication and fosters a natural networking environment.

But some people don’t like dancing…

Don’t be deceived, even those who don’t get on the dance floor will eventually find their big toe tapping as they sing along to a familiar tune. They enjoy the music from a different point of view, and it makes them feel happy to watch others cut-a-rug.

But make sure you choose your live band wisely…

Let’s be clear, the type of music played has an enormous influence on the temperature and mood. If you hire a live band to play experimental jazz compositions, this idea will probably not work. It’s important to hire a band that can play a wide variety of crowd favorites and sing-along’s.

So give that right brain a chance to have a little fun once the left has done all the work…

Just like eating french fries is a way for me to “color outside the lines” of my typical structured diet and reminds me of being young and carefree, give people a chance to loosen up and unwind as a reward for attending the conference and being responsible.

Don’t let people leave your corporate conference feeling like they just had a root canal…

Happy employees make more productive employees, so if you’re planning a corporate conference, remember to hire a live band, and bring energy and fun into the mix. Your employees will thank you.

“If music be the food of love, play on.” — William Shakespeare

Cheers, Ashley

Ashley Leroux is the female lead singer and band manager of Sapphire Sky, a premiere corporate event band based in Scottsdale, Arizona. Sapphire Sky travels nationally, providing un-matched live band experience for some of the largest corporations in the world.