Andric Tham

Design is my crusade. I live for the everyday magic and rare moments of serendipity.


Surf Pop: Apple’s Stylistic Return to California

Why Apple is re-aligning itself with its contemporaries and the subcultures it helped create.


The Unexpected Virtue of Ignorance


Why it’s flawed to recognize creativity with awards.


The “middle ground”


Content isn’t culture.


Culture is what’s valuable, not content.

Is it any wonder that Apple (who just had the largest quarterly earnings of any company ever) is famous for


HEAD SPACE


The belief that you can sustain on faith or love alone is delusional.

Even together, faith and love are of the spirit and the heart, and have little sway over the…

Publications edited by Andric Tham

Musings on the intersections between culture and the future of design.

The creative expression of the human soul.

Stories about coping with ourselves and the world around us.

Latest Story

HEAD SPACE

A video response to the Spotify-Uber alliance

“You pay so much fucking money for these cabs, you should have the option to listen to whatever kind of music you want.”

Things we waste our youth on


Selfies

Reblogging

Snapchat

Tinder

Tagging


In Defense of Flappy Bird

What constitutes a successful design?


Flappy Bird has been decried by the video game industry, completely put down by designers, and yet…


Surf Pop: Apple’s Stylistic Return to California

Why Apple is re-aligning itself with its contemporaries and the subcultures it helped create.


Friendship Bands

How discovering new music can help you make better friends.


The habit of discovering new music is a cultural act. It’s why people attend music…


Designing for Outcomes

It’s easy to get caught up in a world of ideals. When we do,we might just be architecting our own failure.


Creative Rebellion

A Better Future for Art


The Problem

Politics now is not about honor or humanity.
They don’t think…