While token economy is very crucial to a crypto project, token economy isn’t anything new, and we can see it happening everyday.

A token economy usually consists of 3 essential parts:

  1. Token, which is an object or symbol that has no intrinsic value but can be exchanged for material reinforcers, services, or privileges (back-up reinforcers).
  2. Back-up reinforcers, which act as rewards or incentives for the participants.
  3. Specified target behaviors, is what this token economy trying to encourage and will reward participants with tokens for doing acting desired behaviors.

An everyday example would be the punch cards from your favorite coffee…


On April 22nd 2019, Atlas Protocol officially launched a brand-new blockchain interactive marketing product — “Atlas Coin++”. Atlas Coin++ is the first innovative product that helps blockchain projects measure the authenticity and validity of social traffic. The platform achieves this goal with the help of “group flash swap” model to better reach token value consensus.

The launch of Atlas Coin++ started with “ATP Flash Swap” campaign at 8pm (Beijing Time). The total of 333,000 ATP were claimed immediately by the participants during the campaign period. According to the rules of Atlas Coin++, participants can swap coins and get stair-step incentives…


On April 22nd 2019, Atlas Protocol officially launched a brand-new blockchain interactive marketing product — “Atlas Coin++”. Atlas Coin++ is the first innovative product that helps blockchain projects measure the authenticity and validity of social traffic. The platform achieves this goal with the help of “group flash swap” model to better reach token value consensus.

The launch of Atlas Coin++ started with “ATP Flash Swap” campaign at 8pm (Beijing Time). The total of 333,000 ATP were claimed immediately by the participants during the campaign period. According to the rules of Atlas Coin++, participants can swap coins and get stair-step incentives…


Welcome to Atlas Protocol Bi-weekly Report (February 11th, 2019), where we release the latest developments and progress of the Atlas Protocol project.

The Atlas Protocol Biweekly report is maintained by the Atlas Protocol team.

Welcome to contact with us at media@atlasp.io, or @atlaspio on Twitter, your opinion is important to us.

Last week’s dynamic summary

◢ Atlas Protocol gives a New Year’s greeting

Atlas Protocol wish you all a happy Chinese New Year, a happy family, and everything goes well! Thank you for your support to us. …


Welcome to Atlas Protocol Bi-weekly Report (January 28th, 2019), where we release the latest developments and progress of the Atlas Protocol project.

The Atlas Protocol Biweekly report is maintained by the Atlas Protocol team.

Welcome to contact with us at media@atlasp.io, or @atlaspio on Twitter, your opinion is important to us.

Last week’s dynamic summary

◢ Atlas interactive advertising platform has been up ded

The Atlas interactive advertising platform developed by the Atlas team has been officially launched for more than one month, by now, nearly 100 advertisers have published their advertisements to dozens of media through the Atlas interactive…


Welcome to Atlas Protocol Bi-weekly Report (January 14th, 2019), where we release the latest developments and progress of the Atlas Protocol project.

The Atlas Protocol Biweekly report is maintained by the Atlas Protocol team.

Welcome to contact with us at media@atlasp.io, or @atlaspio on Twitter, your opinion is important to us.

Last week’s dynamic summary

◢ Atlas interactive advertising platform has been launched

The Atlas interactive advertising platform developed by the Atlas team has been officially launched and operated. Based on the Atlas on-chain interactive advertising marketing platform, Atlas interaction combining the original on-chain interactive incentives and online digital advertising…


Welcome to Atlas Protocol the year-end special edition Bi-weekly Report (December 31th, 2018), where we release the latest developments and progress of the Atlas Protocol project. this week’s weekly report brings you back to the TOP 10 news of the Atlas Protocol in 2018, thank you for your supporting for the Atlas Protocol during this year.

The Atlas Protocol Biweekly report is maintained by the Atlas Protocol team.

Welcome to contact with us at media@atlasp.io, or @atlaspio on Twitter, your opinion is important to us.

1. Atlas Protocol secures multi-million investment led by SB China Venture Capital, defining blockchain interactive…


Recently, the Atlas Protocol (ATP) and the Celer Network have reached a partnership, the two parties will combine the technical advantages to build the Blockchain Interactive Advertising Alliance. This significant cooperation will help both parties to expand their business and make breakthrough in blockchain industry.

Atlas Protocol (ATP) is an application layer protocol of tokenized marketing, aims to define a new on-chain interactive ads paradigm. The founding team of Atlas Protocol has extensive experience in the blockchain and Internet advertising industry. The team believes that by measuring the value of users on-chain behavior, it is possible to define a new…


Welcome to Atlas Protocol Bi-weekly Report (December 17th, 2018), where we release the latest developments and progress of the Atlas Protocol project.

The Atlas Protocol Biweekly report is maintained by the Atlas Protocol team.

Welcome to contact with us at media@atlasp.io, or @atlaspio on Twitter, your opinion is important to us.

Last week’s dynamic summary

◢ Atlas interactive advertising platform has been launched

The Atlas interactive advertising platform developed by theAtlas team has been officially launched. Based on the Atlas on-chain interactive advertising marketing platform, Atlas interaction combining the original on-chain interactive incentives and online digital advertising, to open up…


Welcome to Atlas Protocol Bi-weekly Report (December 3rd, 2018), where we release the latest developments and progress of the Atlas Protocol project.

The Atlas Protocol Biweekly report is maintained by the Atlas Protocol team.

Welcome to contact with us at media@atlasp.io, or @atlaspio on Twitter, your opinion is important to us.

Last week’s dynamic summary

◢ Atlas Protocol Joins IAB Tech Lab Blockchain Working Group

Atlas Protocol (ATP) officially announced to join the Interactive Advertising Bureau Technology Lab (IAB Tech Lab) and its Blockchain Working Group. It will work with Google, Amazon and others on blockchain interactive advertising technology standards.

Atlas Protocol

atlasp.io / An open protocol directly connecting advertisers, publishers, and users in token-based digital marketing.

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