Attila Nyeki

Executive Creative Director, Memac Ogilvy

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Attila Nyeki

Jul 12, 2014 · 2 min read

Strategy, Creative, Craft

Two of these three can be enough

It just struck me while I was presenting some great work from this year’s Cannes Lions festival to my colleagues. Many advertising professionals may disagree, but I think I have two examples that prove…

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Attila Nyeki

Jul 5, 2014 · 3 min read

Will Twitter kill media agencies?

The ‘Buy Now’ button

Twitter is apparently experimenting with a ‘Buy Now’ button. First, it sounds like just another small change in the social sphere, but it could actually bring a new era in the industry of branded communication.

Attila Nyeki

Jul 5, 2014 · 2 min read

Welcome to chaos.

Cannes Lions 2014

Of course, there were the things that never change — the wine, the empty buzzword of the year (storytelling), and last but not least, Ogilvy being Network of the Year… Yet, this festival has been a bit different.

Attila Nyeki

May 26, 2014 · 2 min read

How simple should your design be?

The right balance between boredom and great user experience

Most of the websites today look exactly the same. One big line, a nice photo in the background and a box to type a word or two. Is this just a…