Case in point, if you can’t afford to pay the $2.50 it costs to make a bank withdrawal, you don’t have enough money to own a bank account. You can’t even access the $2.50!!!
There are TWO BILLION PEOPLE who don’t have enough money to afford a simple bank withdrawal. Therefore, banks have ignored them.
Traditionally, banks had to spend a ton of money in order to prevent fraud and theft from ruining their financial system.
Today, with the technologies listed below, it’s never been CHEAPER to prevent fraud and theft in a financial system.
If you were going to start a bakery, how many of you would start by baking a millions loaves of Pumpernickel?
Now don’t get me wrong: I know that you just looooove Pumpernickel, and hey, who doesn’t? BreadCrunch said last week that Pumpernickel makes the world go ‘round!
OMG — www.pumpernickel.com is available!!!
STOP. Just STOP. Look, I know that you just looooove Pumpernickel, and hey — so do I — but that doesn’t mean the first step in starting a new business is doing the thing you love to do the most. Sorry to break your bagel.
The Expertise Fallacy: doing what you love to do is what you should do on day one.
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