How to bring back a dead startup

As exciting as it is to have the title of a founder splashing on the screens of an audience who may be hearing about your new product for the first time, surviving the days ahead as an entrepreneur and a startup founder is a necessity, requires more than funding and a great product.

Photo Credit: Zoho Africa

Focusing on building a structure that extends into the future and a character for your brand is key. This means, the work culture and company policies must be in place from day one.

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WILD STREET ARTICLES. Humans, community and products.

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