There are two distinct types of people that grow up in Pullman. The first being, those who once they…

When it comes to social issues and consumerism, one of the most influential groups in the nation are millennials. They represent a large demographic that has a lot of pull because they are very invested and vocal about products. This is why I believe millennials have different storytelling…

This story spotlight will be covering a Johnnie Walker advertisement called, “Dear Brother.” This is a standalone ad that describes the theme of “keep walking,” that Johnnie Walker has used before. This advertisement was published in November, 2015. The dialogue used in…

Due to social media, marketing campaigns can spread like wildfire. In one night, a new brand or concept can be seen by millions of people. It’s because of this that certain campaigns spark such controversy when certain aspects of them are found out. On the contrary, I truly believe that factual and…

The brand that we will be discussed today will be Don Juan’s Mexican Kitchen. Don Juan’s has two locations; one in Tenino, Washington and another in Olympia, Washington. This restaurant first came to my attention through word of mouth from my older brother and his wife. Living in…