An Interview With Ben Ari — Even when you’re busy and even when you are overwhelmed, always have time blocked on your calendar each week for marketing. As a part of my series called “Five Things I Wish Someone Told Me Before I Started My Consulting Business ”, I had the pleasure of interviewing Jen Vazquez. …

An Interview With Ben Ari — Let the lawyers know you are willing to “scrub the toilets” and want to make their lives easier. The legal field is known to be extremely competitive. Lawyers are often smart, ambitious, and highly educated. That being said, what does it take to stand out and become a “Top Lawyer”…

An Interview With Ben Ari — Focus on humanity: Compensation is important, but there is so much more than take home pay that drives retention. It’s the “feet on the ground” managers that get to know their teams at a personal level to help them with their unique needs. …

An Interview With Ben Ari — Have a business plan that incorporates making employee wellbeing a priority: Simply put, if your business doesn’t prioritize or value employee well-being, your employees will find a company that does. The most successful businesses that attract and retain talent, continuously implement and outline specific initiatives that put their employees first. …

An Interview With Ben Ari — Get creative! Try new approaches to retaining talent and don’t be afraid to ask for ideas or feedback. The pandemic has allowed people to reevaluate what they want from work. This “Great Reevaluation” has led to the “Great Resignation” which has left the US with a great big labor shortage…

An Interview With Ben Ari — Build your team with referrals from your current employees. Especially in a startup environment, you want to have employees whose values align with your company. A great way to find other employees with similar values is to allow them to find somebody who could be an excellent fit. The pandemic…

An Interview With Ben Ari — Get ready to rely on people and take accountability for them. The C Suite is responsible for everything and everybody. Get ready for it. It never ends. As part of our series called “5 Things I Wish Someone Told Me Before I Began Leading My Company” I had the pleasure…

An Interview With Ben Ari — You’ll need to repeat yourself. A lot. I spend a fair amount of time repeating a message over and over to drive its receptivity, acceptance, and effectiveness. For something like an IT implementation, you need to focus on behavior change, and that takes lots and lots of communication and patience. …

An Interview With Ben Ari — Communicating your business value proposition so that you stand out in a saturated market will be your top priority for your first few years in business — so that you can attract and retain your perfect-fit customer. As a part of our series called ‘Five Things I Wish Someone Told…