Tata Motors wants to recover the share of the overall auto industry it lost in passenger vehicles, as it set a target to double segment sales to more than 4 lac units a year by the end of the decade. The company had a 10% auto market of the share over 10 years back, when its Indica hatchback was a favourite for individual use and as a taxi.
The market share has now fallen. If it manages to achieve the target, it will come back to around ten percent of the estimated auto market in 2020. Tata Motors is anticipating the individual vehicle business sector to reach 4.1 million units at that time. Tata Motors unveiled the target before its vendors last week. Chairman urged suppliers to improve their quality and scale to global levels so that the company can compete with multinational auto makers.
Its projection depends on the new vehicles in its pipeline and a normal get in a market that has been slow for most Part of the previous three years, However is currently signs at improvement. Increasing back the lost ground will be intense as opponents, for example, French auto maker Renault, Mahindra and Mahindra, Maruti Suzuki and Hyundai Motor have all lined up a few models for launch in India.
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