Vine itself was generating zero advertising revenue and thus had no way to pay the Viners, the way that YouTube pays its creators, and therein was the root of the problem.
Who Killed Vine? What Could’ve Saved It?
Tristan Snell
293

That’s not entirely true. Brands would pay for the Vine influencer to create the content, and then pay to promote the vine through Promoted Tweets either from their own brand account or Promoted Whitelisted RT.

Like what you read? Give Andrew Aviza a round of applause.

From a quick cheer to a standing ovation, clap to show how much you enjoyed this story.