A Look at Three Twos: Part I
In the following posts, I will be taking a quick look at a pair of items in separate categories, examining what I like and dislike about the way they are designed. This post will be about Physical Products.
Liked Product: The Post-It
Ah, the good ol’ Post-It note, ever faithful companion to designers. Invented by Arthur Fry in 1977, it’s a testimony to good design that the humble Post-It note has survived for nearly 40 years with no significant changes.
Even with the rise of project tracking apps like Trello, the ubiquity of the common Post-It is obvious. It remains a frequent sight in many startup meeting rooms and office windows.
- Simple, timeless design — Square, adhesive strip.
- Aims to solve one thing — Solves it elegantly.
- Usage sparks creativity — Being easily removed, moved around and combined with different colours sparks innovation.
Disliked Product: ‘Modern’ Packaging Techniques
Modern packaging methods leaves much to be desired — it’s so bad, an entire wikipedia entry was written on the interminable rage that they inspire in many consumers.
Clamshells, blisterproof, vacuum-seals — these are various packaging techniques invented to counter the threat of shoplifting, while at the same time confounding actual product purchasers.
- Overdesigned — To the point where users are frustrated. An online ‘how-to’ guide recommends having a can opener handy. Just… no.
- Solves what it sets out to solve, but creates a whole host of problems otherwise… Or does it? Shoplifting continues to be an issue, with thieves simply avoiding tampering with the product in-store instead.
- Compromises User Safety — A definite no-no. Sources claim that “6,500 emergency room visits (were) related to plastic packaging in 2004.”
In the next post, I will be looking at two websites. Stay tuned :)