Shh! Don’t Tell Them There’s No Magic In Design Thinking
Jared M. Spool
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As a marketer i have the same challenges with the technology push and the expectations that people have of it hoping to find magic. From my perspective the only magic is going back to the core which is focussed on people and their behavior. This is my vision on how organizations can grow:
http://ignite.cx/2017/01/04/important-ingredient-grow-organization/

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