Annabel YouensHow Brands Can Make Me Swoon Without Spending Any Advertising DollarsTelevision ad spending is having its biggest decline in a decade. With a decline in viewership on TV channels and the rise of competition…Mar 12, 2020Mar 12, 2020
Annabel YouensinDataDrivenInvestorWhy One Of My Startup’s Key 2020 Business Objectives is Culture2020 is the year our team is focusing on culture. In fact it is one for our four measurable business goals (or OKRs).Jan 16, 2020Jan 16, 2020
Annabel YouensOne stitch at a time, my unconventional method to de-stress and get focussed“Morning team” I call out as I swing into my startup office. I’m a co-founder whose building a technology business with my husband and…Dec 10, 2019Dec 10, 2019
Annabel Youens10 Questions we asked our Angel Investor, 10 Years Down the RoadDave Moskovitz is one of the early investors behind our startup. Ten years ago, he had the vision to invest in our talents, mentor our…Dec 5, 2019Dec 5, 2019
Annabel YouensThen and Now — How the Internet has slowly changed everything in 10 yearsOver the past 10 years, the internet has slowly but surely changed everything. Explore this global shift from the perspective of Annabel…Oct 24, 2019Oct 24, 2019
Annabel YouensinThe StartupScaling Our StartupHow our tech company is crossing the chasm without falling in (and bleeding out)Jun 27, 2019Jun 27, 2019
Annabel Youens3 Things I Learned From Founding a Tech Company with My HusbandI spend most days working across the table, or around the corner, from my husband Jeff Mitchell, who happens to be my co-founder in a…May 15, 2019May 15, 2019
Annabel YouensTrust Is The Next Big Data Opportunity : AEThis year, the battle lines are being drawn in the fight for consumer data privacy. Trust is the next big data opportunity to make your…Mar 12, 2019Mar 12, 2019
Annabel YouensGDPR Compliance: Context, Consent, and the Digital HandshakeRequesting access to customer data is like a digital handshake between the brand and the user.Jun 15, 2018Jun 15, 2018
Annabel YouensGDPR Compliance: How Brands Can Become Leaders in the Age of Data Transparency : AEThe flip side of the onerous GDPR regulations is the new opportunity they’ve created for brands to be leaders.May 28, 2018May 28, 2018