Ayusman SarangiWhy is revenue management so hard for publishers?Revenue Management (also called Yield Management) is a popular business practice popularized by the airline industry in the 80’s and then…Mar 20, 2017Mar 20, 2017
Ayusman SarangiHow big data is powering the success of programmatic buyingProgrammatic buying has been reshaping how business is conducted in the digital media ecosystem. While the business opportunities have been…Mar 10, 2017Mar 10, 2017
Ayusman SarangiRole of Product Management in Machine Learning Driven ProductsMachine learning driven products are rapidly increasing though it is still a very evolving area with best practices still being…Mar 10, 20175Mar 10, 20175