FIFA, Algorand, Curate & Verasity are at the forefront of driving ‘real-world’ crypto adoption, and here’s how!

Crypto Bob
3 min readDec 10, 2022

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Saturday 10th December 2022.

Let’s look closer at how the World Footballs Governing Body (FIFA), have partnered with ALGO (Algorand), who have partnered with XCUR (Curate), Who have integrated VRA (Verasity), a globally patented proof of view technology!

In perfect time for the World Cup, The World Footballs Governing Body, FIFA; who are currently partnered with the likes of Adidas, CocaCola, Hyundai, Qatar Airways & VISA, announced Algorand will become their “official blockchain platform”. Algorand builds technology that accelerates the convergence between decentralized & traditional finance in a:

FAST ✅

CARBON ZERO ✅

SECURE ✅

manner. Real world adoption of this calibre is good news for the entire crypto space as-well as the two parties directly involved in the partnership.

$ALGO isn’t just filled with hype & hot air, it’s a globally recognised leader in blockchain technology that you can use to buy and sell physical and digital goods like NFTs within the Curate app!

Curate integrating with $ALGO (Algorand) makes it even easier to purchase FIFAs history making World Cup NFTs. James Hakim, Curate Founder and CEO said:

“The integration with Algorand will enable us to expand our services to a broader user base, while offering additional utility to token holders in the form of exciting DeFi opportunities on the Algorand Bockchain.”

Followed by Sean Lee, another CEO of the Algorand Foundation, saying:

“The Algorand Foundation is excited to welcome Curate to the Algorand ecosystem, enabling the Algorand community to utilise the outstanding functionality of the Curate app, especially with the addition of the ability to mint NFTs on the Algorand blockchain becoming available to Curate users”

*note* there is a third investment opportunity here, additional to $ALGO (Algorand) & $XCUR (Curate), $VRA globally Patented Proof Of View technology will be integrated into the Curate Gasless Crosschain NFT marketplace. This means the NFTs you will be buying with your $ALGO are in some way protected & contribute towards verifying authenticity! Proof of View (PoV) technology aims to detect fake views, bots and the manipulation of audience metrics. PoV ensures that only real views are counted and that all recommendations, content surfacing, and advertising metrics are accurate.

https://www.fifa.com/about-fifa/president/media-releases/fifa-announces-partnership-with-blockchain-innovator-algorand

https://www.algorand.foundation/news/curate-partnership

https://twitter.com/verasitytech/status/1526970944161566723?s=46&t=LTELz52EJrycDP50dq2eSg

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