Fuck social media, fuck new technologies
Social media and new technologies have become a big part of our lives. We are connected and on our mobile devices 24/7. We became addicted, and we have two lives: the perfect one that we show on social media, and the not perfect real one.
We put filter on every picture we post on Instagram or Snapchat and we became thirsty for likes and comments.
Social media became the main source of informations, media have to follow the trend. We are facing a daily huge amount of informations, but also a big amount of fake news and bullshit.
Many people, me included, are trying the digital detox; daring to stay away from social media.
I love this video of Moby, it summarizes the situation:
We blame social media and new technologies but we are the ones to blame!
They are tools but we made them goals and obsessions.
We became absolved by those devices and forgot how to interact with each other and enjoy little things in life. We don’t observe sunrises or full moons any more, we look at them then try to Instagram the view.
The good news is that we still have the choice. We can use those new technologies and those social media for social good, to make the world a better place. We can ship from the distraction and create an impact.
Causes can go viral on Social Media
We know social media is a powerful tool to rise awareness for causes and I guess the best example would be the “Icebacket challenge campaign” also called “the ALS Ice Bucket Challenge”.
Remember back in 2014, we saw people on social media dumping of a bucket of ice and water over a person’s head, either by another person or self-administered, to promote awareness of the disease amyotrophic lateral sclerosis. That campaign went viral, there were posts on social media all over the world. Even celebrities like Mark Zuckerberg, Bil Gates,Oprah, LeBron James , Lady Gaga and Jennifer Lopez were involved and showed their support by accepting the challenge.
The results were phenomenal; according to The New York Times, people shared more than 1.2 million videos on Facebook between June 1 and August 13 and mentioned the phenomenon more than 2.2 million times on Twitter between July 29 and August 17.
In total, a whopping $220 million was raised from the challenge.
“According to the organization’s website, most of the donations collected went towards research. This is a research that could help anywhere from 12,000 to 15,000 people in US who reportedly live with ALS, according to the Centers for Disease Control and Prevention who says no one knows what causes the disease.” according to Business Insider
An other result of this viral campaign was that several other challenges were created like the Rise Bucket Challenge, the My Tree Challenge or the The Love Bucket Challenge…
Show the ugly reality through Virtual Reality
United Nations launched a powerful VR film following a syrian refugee girl. It’s a powerful, immersive and deeply moving experience invoked by a ground-breaking new film shot for the using the Samsung Gear VR 360-degree platform, which is a collaboration between Samsung and Oculus. It’s a way to create empathy with a subject, it’s definitely a harbinger of things to come.
“The Displaced”,the New York Times VR Film, immersed the viewer in the lives of three child refugees. A strong dose of storytelling that expands the viewers’ senses of what it looks and feels like to be a refugee, a child refugee, living in a refugee camp.
To sum up, you have the choice, either be a slave to social media and new technologies and miss the real life or use them as tools to make a change and have a positive impact.