Baiju ShahWhat a 7-year-old can teach businesses about the futureLast Christmas, my youngest son had his heart set on a Google Home. He had done his research — or as much research as a tech-savvy…Apr 21, 2017Apr 21, 2017
Baiju ShahIf privileged services are now mainstream, what’s next? Answer: MagicIn the past, highly-tailored experiences were only reserved for the privileged few, with costs and scale being the main barrier to entry…May 23, 2016May 23, 2016
Baiju ShahDon’t Forget to Design for Your Most Important Asset: Your EmployeesAs demand grows for best-in-class experiences in our everyday lives, the same level of service can be expected in the workplace. Simply…May 9, 2016May 9, 2016
Baiju ShahLiquid expectationsThis article originally appeared in the Economist in May, 2015 and was subsequently named a ‘best of 2015’ article by the Economist…Aug 5, 2015Aug 5, 2015