the creative brief for a design team of one
the creative brief for a design team of one

As creative professionals, we’re all familiar with the creative brief. It’s a standard step in the design team’s project process. Especially if you’ve spent time in an agency environment, you’re likely dogged by memories of being reminded over and over again: “Stick to the brief.”

When I used to think of creative briefs, I’d picture big teams with a lot of moving parts — teams with project managers to plan, creative directors to lead, multiple roles to unify, and deadlines to hit. …


Image for post
Image for post

I’m a big fan of spreadsheets. Huge. The myriad of ways I use spreadsheets to organize my life has been described as both completely brilliant and concerning. Tracking my budget? Obviously. Earmarking design resources to use in the future? Yep. Planning for an international move? You betcha. Scheduling my family’s Christmas holiday? Yes, because we usually only have three days together and, being the management-oriented woman that I am, I’m not about to let those go to waste watching “Law & Order: SVU” reruns.

However, arguably the most helpful spreadsheet I’ve created has been my Career Log — it is a year-by-year, line-by-line diary of my professional accomplishments, learnings, and milestones. Consider it my “Captain’s log” if I were James T. Kirk and my career the USS Enterprise. …


Questions for graphic designers to ask in interview chair
Questions for graphic designers to ask in interview chair

At the ripe old age of 29 and six years into my design career, I’ve either taken part in or conducted over 100 interviews. During that time, I’ve hired or helped hire at least 12 junior designers and design interns. My friends like to joke that I’m a professional interviewer — apparently it’s a side hobby I didn’t know I had! Regardless of if I’m hiring for a role or being interviewed for a new opportunity, one question always pops up: “Do you have any questions for me?” …

About

Maddie Baker

Brand & Web Designer working in tech, London-based by way of Chicago | bakehaus.co

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store