Tomato, tomato: getting outsourcing right.
Ben Sauer

Very Valid points. The geographic context building is always a challenge, that’s why most of the outsourcing companies now design locally, hiring local teams of designers. But we also end up producing lot of detailed high fidelity prototypes to cover up the co-ordination and communication gap. There’s also these new outcome based billing models, the efficiency of the product or service that you’re designing and building will directly impact your profits, making these companies more responsible.

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