Sitting at random places for hours observing people. Struggling to have a conversation because of the language barrier. Getting on random trains to explore the neighbourhood and then getting stuck at the countryside bec…

In design disagreement is inevitable. Great value comes from disagreement, so long as the conflict is healthy. As participants seek mutual understanding, they flesh out their own positions.

It’s very similar in the area of product design. When everyone knows and understands exactly how their contribution adds to the final product, everyone on the team ends up creating better work.