Carol MhlauliHow to avoid making those ice-cold sales callsWhen you start your business, you try to keep things simple. You cut as many corners as you can. You do things fast and keep it clean.Dec 15, 2017Dec 15, 2017
Carol MhlauliThe Marketing jungle, the battle fieldThe number 1 trick in Sales, is Marketing. The number 1 trick in Marketing is Branding.Oct 29, 2017Oct 29, 2017
Carol MhlauliAre you doing enough great marketing?Small business owners and entrepreneurs actually believe that they do marketing when they engage their businesses on social media when in…Oct 19, 2017Oct 19, 2017
Carol MhlauliMarketing done well, shortens the sales cycleHave you ever thought about it? Why is it that business owners, especially in B2B, chronically under-invest in marketing? They never really…Oct 8, 2017Oct 8, 2017
Carol MhlauliMarket your Brand, not your ProductI’ve met many small business owners who don’t understand the concept of marketing; too many of them put an emphasis of marketing the…Oct 4, 2017Oct 4, 2017