BalernumIs no one reading your blog posts? Here are 16 steps to your best blog post ever…Marketing legend Gary Halbert was fond of asking his students this question:Dec 4, 2018Dec 4, 2018
BalernumA Tale of Two Customer Journeys (plus our free workbook)Let’s kick off this post about transforming your customer journey with a short rant. (Don’t worry… we’ll end with hugs and kittens.)Nov 27, 2018Nov 27, 2018
BalernumWhy We Insist on Alignment Meetings (and Why Clients Should Too)Imagine that you are a clown wearing giant floppy shoes and a wig like a cotton candy explosion. Then, imagine you show up to a kid’s…Nov 12, 2018Nov 12, 2018
BalernumMake Your Bed Before You Build Your EmpireOvergrown hedges and gutters clogged with shingle debris and maple seeds. One email address that refuses to forward properly to another…May 31, 2018May 31, 2018