Reframing Career Reinvention
As a career coach I work with hundreds of individuals every year and by far the biggest question I hear is “What do you think I should do next?” We always seem to be searching for the answer to our career dilemmas outside of our current situation. Self-Awareness is king in career growth and how can we expect to move forward if we continue to ignore what we have created ourselves and how we show up in the jobs we have already assumed.

One of the tools we use to help people find success in their careers is the Business Model You, a powerful four-stage method of career reinvention that flips conventional career theory on its head. The method surmises that by approaching career development utilizing an entrepreneurial business model approach – we can reinvent the way work and create new, more satisfying work possibilities.
In the Business Model You design, we are directed to take inventory of not only our value proposition, but the people we serve (our customers), the key resources needed to do our job, partners required to work effectively and the critical activities that are essential to our role, and like any business our revenue and cost structure. We do this by creating a Personal Business Plan Canvas – which allows us to diagram where we are today, and moves us to begin designing our new career direction.
This entrepreneurial approach represents a change of reference, different from traditional career planning for sure, but also from conventional business planning. Now careerpreneurs take a Design ~ Test ~ Pivot ~ Execute approach and position themselves for new directions and new successes.
When we sit down a client we already assume the reason they are coming to us is to move forward and grow in their careers and business. However, we start by creating a canvas of where they are now, and then work with them to design a new portrait for their future career success. Careers are full of deep brush strokes in which each tiny swirl has the power to etch colour and add richness to our journey.