The Benefits of Hospitality Technology Companies Meeting Hotel Chains at IHTF Barcelona April 24
The hospitality industry is undergoing a significant transformation due to advancements in technology. Hotel chains are increasingly adopting innovative solutions to enhance the guest experience, improve operational efficiency, and stay ahead of the competition. Technology companies play a crucial role in providing these solutions, and the International Hotel Technology Forum (IHTF) in Barcelona offers a unique platform for them to connect with hotel chains. In this article, we will explore why technology companies should consider attending IHTF Barcelona to meet hotel chains and the benefits that can be derived from such interactions.
Hoteliers coming to IHTF Barcelona are responsible for a combined budget of over £300 million allocated for 20,000+ projects due for completion in the next 12–24 months. You can book 30 minute 121 meetings with these CIO’s, IT directors, Heads of Revenue, CMO’s and Technology Directors.
- Enhancing the Guest Experience
The use of technology in hotels, such as internet-enabled heating, lighting, and television, allows guests to have more control over their environment. Technology companies can collaborate with hotel chains to develop innovative solutions that provide personalized and seamless experiences for guests. By attending IHTF Barcelona, technology companies can showcase their products and services to hotel chains looking to enhance the guest experience.
2. Improving Operational Efficiency
The integration of technology in hotel operations, such as smart hotels and Internet of Things (IoT) devices, can significantly improve operational efficiency. Technology companies can offer solutions that automate processes, streamline operations, and enhance security. By meeting hotel chains at IHTF Barcelona, technology companies can demonstrate how their solutions can optimize hotel operations and contribute to cost savings.
3. Building Brand Loyalty
Guests today seek richer and more seamless experiences with their providers. By leveraging technology, hotel chains can create unique and captivating experiences that resonate with a broad audience. Technology companies can collaborate with hotel chains to develop innovative solutions that help build brand loyalty and differentiate them from competitors. IHTF Barcelona provides a platform for technology companies to showcase their solutions and establish partnerships with hotel chains.
4. Leveraging Social Media and Online Reputation Management
Social media platforms have become powerful tools for hotels to promote themselves and engage with customers. Hotels need to actively monitor social media platforms, respond promptly to customer feedback, and maintain open lines of communication to manage their online reputation effectively. Technology companies can offer solutions that help hotels monitor and manage their online presence. By attending IHTF Barcelona, technology companies can connect with hotel chains looking for innovative solutions in social media management and online reputation management.
5. Embracing Emerging Technologies
Emerging technologies such as IoT, drones, and tablets are revolutionizing the hospitality industry. Hotel chains are increasingly adopting these technologies to provide ultra-comfort and convenience to guests. Technology companies can showcase their expertise in these emerging technologies at IHTF Barcelona and explore partnerships with hotel chains to develop cutting-edge solutions.
Conclusion
Attending IHTF Barcelona provides technology companies with a unique opportunity to connect with hotel chains and showcase their innovative solutions. By collaborating with hotel chains, technology companies can contribute to enhancing the guest experience, improving operational efficiency, and building brand loyalty. The hospitality industry is evolving rapidly, and technology companies have a crucial role to play in shaping its future. IHTF Barcelona serves as a platform for these companies to establish partnerships and drive innovation in the industry.
You will have the unique opportunity to have one to one mutually agreed 30 minute private business meetings with CMO’s, CEO’s, CIO’s, COO’s and VP’s of Revenue & Distribution from Europe’s highest spending hotel chains. In addition you will be able to network via the lunches, dinners and any other time outside of your scheduled meetings.
Here is a video of last years event in Vienna https://www.youtube.com/watch?v=z2iID1Iv8O0
Want to come — Get in Touch NOW before we sell out to capacity barry.ritchie@arena-international.com
To enquire about sponsorship opportunities for the conference, exhibition stands and 121 meetings packages please contact:
Barry Ritchie — Head of Strategic Partnerships
https://www.linkedin.com/in/barry-ritchie-0a277830/
barry.ritchie@arena-international.com
- 44 204 540 7638
- +44 (0) 7511178527
Everybody does business at the International Hotel Technology Forum
21st Anniversary Show — Barcelona 16th — 18th April 2024