Base DesignBeyond the algorithm: How creativity makes your SEO singYou’re reading MAPS, a publication focusing on digital by Base. Every day we read, we research, we review, we discuss. With MAPS we want to…May 30May 30
Base DesignTimepiece TypefacesFor Vincent Sauvaire of BaseGVA, type creation is impossible without context and a scientific approach. Typography is a visual language…Apr 29Apr 29
Base DesignIs there a link between conceptual art and branding?For Dimitri Jeurissen, co-founder of Base Design, who grew up amid his parent’s art collection, there surely is. In a provocative…Apr 19Apr 19
Base DesignTraining the artificial brainYou’re reading MAPS, a publication focusing on digital by Base. Every day we read, we research, we review, we discuss. With MAPS we want to…Apr 18Apr 18
Base DesignTaste takes timeYou’re reading MAPS, a publication focusing on digital by Base. Every day we read, we research, we review, we discuss. With MAPS we want to…Mar 7Mar 7
Base DesignIs branding losing touch with reality?Five Base Design experts share their personal predictions and aspirations for the branding sector in 2024. A common theme emerges from…Feb 22Feb 22
Base DesignHackers at the service of your brandYou’re reading MAPS, a publication focusing on digital by Base. Every day we read, we research, we review, we discuss. With MAPS we want to…Feb 8Feb 8
Base DesignAre you for real?You are reading 1st MAPS in the 2nd year of this series. Hopefully we don’t need to introduce ourselves, but just in case… Every day we…Jan 22Jan 22
Base DesignCharity in the Age of Algorithms and Virtual RealityYou’re reading MAPS, a publication focusing on digital by Base. Every day we read, we research, we review, we discuss. With MAPS we want to…Dec 8, 2023Dec 8, 2023
Base DesignArtificial LimitationsEvery minute we spend on the Internet, we train AI. It absorbs our knowledge and experience, learning new things and expanding its…Nov 12, 2023Nov 12, 2023