Video: app growth feedback loops

Here is a video from yesterday’s meetup on app growth framework and essential feedback loops present. First, we discussed these loops and then we played a simulation which helped us understand the strategy of making these loops to work.

Slidedeck:

Some books I referenced:

1) The Facebook Effect http://www.amazon.com/Facebook-...­

2) Traction http://www.amazon.com/Traction-...­

3) Influence: the psychology of persuasion by Cialdini http://www.amazon.com/Influence...­

4) And this great video by Facebook VP of Growth Alex Schutlz

Share and retweet if you like the video ☺