What if companies that stood for something were in fact more profitable? Patagonia, Warby Parker, Zingerman’s, Etsy, Mailchimp, Basecamp, and Kickstarter are a start — but the world needs so much more.
Zebras Fix What Unicorns Break
Jennifer, Mara, Astrid & Aniyia
3.5K104

I agree with you on this. There is now research by Deloitte that found purpose is linked to positive business performance, furthermore businesses set up to tackle real environmental and social issues are experiencing growth — Ecosia, Clarke etc

I’d be interested to hear what you think the best way to tackle the issues with Uber and businesses alike — are they to engrained in everyday life to just delete and somehow need fixing rather than deleting?

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