Credit: Thred

When will we finally close the door on toxic body trends?

While the body positivity movement has never been stronger, an almost overnight rejection of the BBL trend signals that we haven’t completely let go of ever-changing standards for women’s bodies.

Jessica Byrne
5 min readJul 11, 2022

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Few things change faster than society’s view of the ideal woman’s body type, and despite ‘body trends’ being highly problematic, the constant ebb and flow of which shapes and sizes are deemed desirable remains a sad reality.

A look at women in the spotlight over the last century demonstrates this perfectly, from Marilyn Monroe’s curves to Elle MacPherson’s slim athletic build, followed by Kate Moss’ quintessential supermodel frame and the accentuated hourglass figures of the Kardashian-Jenner clan.

While there’s no actual rulebook for how women’s bodies should look, distinct preferences appear to emerge with the turn of every decade or so, and right now, signs are appearing that we’ve come full circle, from one extreme to the next.

Y2K fashion currently has Gen-Z in a chokehold, and its advent saw fashion editors questioning if the low-rise jeans and tiny top craze would bring with it the era’s glorification of super skinny, ‘heroin chic’ body types —…

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Jessica Byrne

I’m Jessica, a writer for Thred. Originally from Bermuda, I now live in London and write about all things related to social change.