Brian LandauinVennlyIZEA Teams With Vennly to Power Sponsored Audio Across Creator EconomySolution Partner Allows Marketers to Work With Podcast, Audio Influencers SeamlesslyJul 13, 2022Jul 13, 2022
Brian LandauinVennlyPart 2: Drop-Off in ContextIn the last edition of the newsletter we discussed the importance of understanding and evaluating drop-off as a metric in audio. It is the…Jun 30, 2022Jun 30, 2022
Brian LandauinVennlyPart 1: Drop-Off is a Communicator’s True-North MetricThe chart below is real data from a Fortune 500 brand that uses Vennly’s platform. For some context, the executive at this company shares…Jun 16, 2022Jun 16, 2022
Brian LandauinVennlyYour Podcast Can Make You Sound BigThere’s good news and bad news for B2Bs that create podcasts.Jun 9, 2022Jun 9, 2022
Brian LandauinVennlyYou Don’t Need ExecsMany B2Bs that want to release a podcast face a common perceived bottleneck: that the CEO must host their podcast.Jun 3, 2022Jun 3, 2022
Brian LandauinVennlyB2B Audio: Have Your CakeIf there ever were a medium that let businesses have their cake and eat it too, it would be B2B podcasting.May 26, 2022May 26, 2022
Brian LandauinVennlyRun Ads in Your Internal PodcastLet’s set the stage: your company is publishing (or considering) an internal company podcast. You know the purpose of the podcast. You’ve…May 21, 2022May 21, 2022
Brian LandauinVennlyAn 80% Rule for Your PodcastBusinesses that are looking to a launch podcast series often ask me the same question: at what frequency should they publish the content…May 13, 2022May 13, 2022
Brian LandauinVennlyWhere B2Bs Get Podcasting WrongIn our experience, the number one thing that B2Bs get wrong with producing a podcast is the incorrect assumption that it is “extra.” I’ve…May 9, 2022May 9, 2022
Brian LandauinVennlyThe Definition and Redefinition of Audio AdvertisingEarlier this week I had the pleasure of having Bryan Barletta of Sounds Profitable on my podcast. Sounds Profitable is a newsletter and…Apr 28, 2022Apr 28, 2022